Fay is a dietitian startup that offers an online platform that helps patients connect with registered  dietitians who deliver personalized nutrition and lifestyle to their patients. The startup has recently  raised a funding amount of $25 million from General Catalyst and Forerunner ventures. Founders of  grow therapy, Maven clinic and 19884 also participated in the round. 

Samy Faycurry heard from his mom and sister about how poorly Americans eat and their struggle with  nutritional counseling. He saw how almost half of the adults in America are affected by chronic  conditions like unhealthy diets. To resolve this issue, he developed a platform that connects Registered Dietitians with insurance providers and patients. Later on, Mark Stefanski joined him as CTO. Fay offers  RDs with a Franchise model used by various healthcare providers and has gained popularity in this  sector. This model provides dietitians and therapists with the tools for running practices, filing claims  with insurance, getting connected with patients, and receiving payments. 

The founder of this startup, Faycurry mentioned that insurance companies love this platform because their patients get healthier and dietitians love it as they make 5 times more money as independent  workers than being in a hospital. The reason behind this platform was to address the challenges faced  by nutritional counselors and improve the overall health of Americans affected by diet-related  conditions. The startup currently offers 1k+ RDs on its platform offering services for the price of a  regular payment to people under insurance providers including UnitedHealthcare, Aetna CVS, Blue  Cross, Cigna, and more. 

The investor of Fay and a partner at Forerunner Ventures, Nicole Johnson mentioned that they were  impressed by how quickly this startup raised revenues while using very little capital. This highlights the  confidence of investors in this dietitian startup and its potential. The startup is planning to expand  more in the market and Fay is planning to provide food for patients, according to Johnson.

Fay offers a platform with an in-network registered dietitian and bills insurance of an individual on their behalf so  that the users won’t have to worry about it. Fay offers completely customized care to its users with  little to no money. This startup is helping people eat better, and live better by connecting them with  dietitians covered by their health insurance.

Conclusion: 

Fay is a dietitian startup that offers an online platform that helps patients connect with registered  dietitians who deliver personalized nutrition and lifestyle to their patients. The startup has recently  raised a funding amount of $25 million from General Catalyst and Forerunner ventures. Founders of  grow therapy, Maven clinic and 19884 also participated in the round. The startup offers RDs with a  Franchise model used by various healthcare providers and has gained popularity in this sector.

This  model provides dietitians and therapists with the tools for running practices, filing claims with  insurance, getting connected with patients, and receiving payments. Fay offers a platform with an in network registered dietitian and bills insurance of an individual on their behalf so that the users won’t have to worry about it. Fay offers completely customized care to its users with little to no money. This  startup is helping people eat better, and live better by connecting them with dietitians covered by their  health insurance.