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Hettich expanded its magical interior experience with the launch of its new Hettich Exclusive (HeX) store in Nagpur

Hettich expanded its magical interior experience with the launch of its new Hettich Exclusive (HeX) store in Nagpur
Hettich launches its new Hettich Exclusive (HeX) store in Nagpur, showcasing premium furniture fittings, modular kitchen solutions, and innovative interior design products.

SUMMARY

In a move that aims to increase its experiential retail store network in India, Hettich is opening its latest Hettich Exclusive (HeX) store in Nagpur, Maharashtra. This is part of the continued efforts of the firm to grow its presence in the experiential retail store space.

In this newly launched outlet, customers in Nagpur and the surrounding area can avail of the company’s renowned German-engineered furniture fittings and well-designed room concepts under one roof. The project underscores Hettich’s steadfast efforts and commitment to deliver immersive shopping moments to Indian domestic users, interior designers, architects, and trade partners in growing markets.

Establishment and comprehensive interior solutions

The launch of the new HeX store, located in Nagpur, is a significant step towards the company’s overall strategy of opening more experience-driven stores in India. The store provides an interactive environment to hold and experience an extensive collection of high-quality interior elements. 

The outlet offers a more interactive, educational experience, allowing visitors to explore the operation of such advanced fittings and lifestyle solutions in practical applications, as well as a dedicated space for displaying products. With the launch of an accessible retail outlet, Hettich hopes to offer an affordable but premium home and commercial interior solution in a fast-growing city such as Nagpur.

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The Nagpur HeX store’s interior is created with care, highlighting product offerings while integrating modern home aesthetics into separate rooms and continuous pathways. In-store visitors can view modern furniture sets, high-tech useful fittings, architectural door hardware, special effect lighting for furniture, and high-quality built-in kitchen appliances. 

One of the best features of the store for all customers is free design services by Hettich. Through this process, the in-house experts will interact with the customer directly to assist in producing and visualizing the custom furniture designs. The experts are professionals who can assist customers throughout the process of design and production.

Strategic vision and market leadership

Mr Rahul Thakkar, Director of Sales at Hettich India, said that Modern, well-planned residential development has made Nagpur a primary area with emphasis on the launch event. Modern consumers in the city are actively looking for interior products that blend style with durable longevity and thoughtful utility. 

Global residents in the region have the opportunity to explore, experience, and buy compelling interior solutions designed to meet their lifestyle needs thanks to the opening of an Hettich Exclusive store. The launch coincides with Hettich’s vision to expand its network of HeX outlets across the country, and builds on its current base of Experience Centres.

As one of the most reputable furniture fittings manufacturers in the world, Hettich is a 138-year-old family-run firm based in Germany. The firm has a global turnover of over 1.5 billion euros. Hettich launched its commercial activities at the turn of the Millennium and quickly established a commanding market share throughout the furniture fittings industry in India. The company, recording 25 successful years of operations in India, is commemorating its historical journey and forward-looking mindset to ‘Built to Lead’.

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The range of products and components provided by Hettich is also complete, encompassing furniture fittings, architectural hardware, furniture lights, as well as Blaupunkt built-in appliances for reactive renovation of residential and commercial properties.

The commitment to quality has also resulted in various accolades through the years for Hettich, including ET Edge ‘Best Brands’ awards from 2022 to 2025, Marksman Daily’s ‘Most Preferred Brand’ award in 2025, and ‘Most Trusted Brands of India,’ earned by Hettich from 2023 to 2027.

Conclusion

Inaugurating the Hettich Exclusive (HeX) store in Nagpur is a crucial milestone in Hettich’s endeavor to redefine how Indian consumers experience home interior planning.

Celebrating 25 years of market leadership in India, the brand continues to set the benchmark for the domestic interior market with advanced product displays, expert consulting experience, and award-winning engineering.

Hettich India was recognised for its corporate governance and organizational culture as one of India’s Top 50 Best Workplaces in the Manufacturing category.

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