Humble Flavours: Turning Family Laddus into a Pan-India Success

SUMMARY
Richa, a devoted mother from Mumbai, has turned her family’s cherished recipes into a flourishing laddu brand, successfully fulfilling over 15,000 orders nationwide. Her story is one of passion, determination, and the subtle strength of women who transform everyday moments into remarkable opportunities.
Once an MBA graduate navigating the corporate finance world, Richa decided to pause her career when she embraced motherhood. What initially appeared to be a diversion blossomed into something truly special. Amid sleepless nights and family duties, she rediscovered the laddus and home-cooked meals that had shaped her childhood— recipes lovingly handed down by her mother.
“It all began in my kitchen,” Richa reflects. “Humble Flavours embodies the warmth and comfort of home-cooked meals, with flavours deeply rooted in tradition.”
Lessons From a Childhood Kitchen
Growing up in Ajmer, Rajasthan, Richa was inspired by her mother, Anita Sharma, who cooked with unwavering patience and love. From mastering tadka techniques to balancing spices, each lesson left a lasting impression. These formative experiences cultivated her curiosity and confidence in the kitchen, empowering her to experiment and innovate as she matured.
Anita, a former teacher, instilled values of discipline, patience, and curiosity in their home. Richa fondly remembers how this nurturing environment prepared her not just for cooking but also for facing life’s challenges with resilience.
Discovering a Passion Amidst Parenthood
Following her MBA, Richa held various corporate positions across India before transitioning into teaching. However, when motherhood arrived in 2013, she chose to focus on her children. Cooking became her refuge, and soon she began sharing her homemade meals with friends and family. Weekend culinary experiments led to delightful creations like dhoklas, wholesome laddus, and traditional Rajasthani and Marwari dishes.
Her first official order came in April 2019, marking the start of her journey to refine her recipes, ensuring they were consistent, nutritious, and delicious. Even during the COVID-19 lockdown, she seized the opportunity to serve families by delivering thoughtfully curated meal boxes.
Building Humble Flavours
Richa meticulously documented her mother’s recipes, innovating while preserving their authenticity. Today, Humble Flavours boasts a variety of laddu options, from millet based and protein-rich to indulgent chocolate treats. Custom packs are available in sizes ranging from 250 grams to 500 grams, catering to a wide array of tastes.
The brand’s success is also a narrative of empowerment. Richa employs women like Swati, her former household helper, providing them with financial independence and opportunities for professional growth. “I take pride in making laddus that reach homes all over India,” Swati shares.
Where Tradition Meets Innovation
Humble Flavours beautifully blends heritage with modernity. Richa continues to prepare traditional meals alongside her innovative laddus, ensuring they are nutritious, soft, and bursting with flavour. Varieties such as sesame-jaggery, hazelnut, coffee, and orange laddus have captured the hearts of many, especially children.
Sweet Success, Sweeter Aspirations
Richa’s unwavering dedication has earned her the 2023 Inspiring Indian Women – Home Business Award. More than just a business, Humble Flavours is a tribute to family, culture, and the resilience of women. “I strive to remain true to my craft,” she expresses. “Machines can never replicate the love found in a mother’s kitchen.”
From a humble kitchen in Mumbai to countless homes across India, Richa’s journey is a testament to how passion, patience, and love can create something extraordinary. With every laddu she crafts, Humble Flavours continues to inspire, nourish, and bring joy.
Note: We at scoopearth take our ethics very seriously. More information about it can be found here.