StarRez, the international residential community and student housing management software, publicly declared the commencement of a new international Hub on Innovation in Hyderabad, India. It is a strategic step toward the further global growth of the company and the creation of the second center of the company in the Asia-Pacific region. The new center will be developed in partnership with the world-renowned management and strategy consulting company Zinnov and is expected to ensure StarRez has a formidable presence in terms of technology and innovation on a global scale.

Strategic expansion

The platform of StarRez is highly reputed in the global arena, serving more than 3 million beds every year, and is integrated in more than 1,100 institutions and 2,000 properties. It has a central platform that is vital in providing an efficient experience to both students and administrators in residential and student housing.

The launch of the Innovation Hub in Hyderabad is a strategic expansion of the StarRez network of global engineering. This also strengthens the increasing role of India as an ideal location for next-generation mid-market Global Capability Centers (GCCs). The features of these hubs include agility, a combination of the best talent, technology, and speed to innovation to create business results around the world. Hyderabad was chosen as a natural home to StarRez India, which is credited with providing the best mix of technology potential, education, and teamwork spirit that is required to power contemporary innovation in SaaS.

The Executive Chairman at StarRez, Travis Knipe, said, “This India centre represents a significant milestone in StarRez’s global growth journey. Our new Innovation Hub in Hyderabad will be home to some of the best technology and product talent, driving innovation through AI, analytics, and automation. In the first year, our focus is on building high-performing teams that will enhance our product ecosystem, scale our enterprise SaaS platform, and deliver greater value to our global customers. As a global SaaS company, we operate on a modern, cloud-native, API-driven infrastructure that already supports over 3 million residents worldwide. With India now part of our innovation network, we are poised to accelerate our mission of creating seamless, intelligent experiences for students and residents across the globe.”

Quotation Source: Press Trust of India  

Specific focus and product development

StarRez India will be structured to be an international innovation hub of the company. It will primarily serve the purpose of promoting the overall product and technology strategy of StarRez in a variety of aspects: Artificial Intelligence (AI), analytics, automation, and platform scalability. The center will specifically target new capabilities that will create customer experience, operational excellence, and sustainable growth across StarRez’s entire global ecosystem.

The initial workforce in the new StarRez India hub will be 40 or more employees. The firm has a bold expansion plan to expand this hub in less than 18 months to have over 200 professionals. This performance center has been commissioned to develop scalable, data-rich SaaS architectures that can enable the customers of StarRez to develop prosperous residential communities.

StarRez Hyderabad was conceptualized and developed in close cooperation with Zinnov, one of the top global management and strategy consulting organizations. Zinnov has contributed to the formation of the global GCC picture and has contributed to making the project a reality.

The Chief Technology and Product Officer at StarRez, Matthew Baumgartner, said, “Our Hyderabad location strengthens our ability to innovate and deliver increasing value to customers. Our focus is to continue building out our world class product and engineering organization – embedding AI and automation into our platform to deliver intelligent, intuitive experiences for residents, universities, and property operators across the world.”

The Managing Partner at Zinnov, Karthik Padmanabhan, said, “StarRez’s Hyderabad location is a stellar example of how mid-market global SaaS companies can leverage India’s engineering advantage to build scale and speed into their product innovation. This collaboration reflects a shift toward high-velocity GCC models — where talent, purpose, and technology converge to drive measurable business impact.”

Quotations Source: Press Trust of India  

Conclusion

The launch of Hyderabad Innovation Hub is a future investment strategy by StarRez, which will place India as a key hub for its technology and product globalization approach. The center will be built in collaboration with Zinnov and will initially grow to more than 200 professionals to spur innovation in AI, analytics, and automation to augment the core SaaS platform. With the help of the engineering advantage of India, StarRez will be on the way to achieving its mission of providing seamless, intelligent residential experiences to its international customer base of more than 1,100 institutions and 3 million residents to strengthen its leadership in the student housing software market.