Portl, a digital fitness and wellness startup secured $3 million in a funding round led by the Bharat  Innovation Fund. The round also saw participation from other existing investors, Kalaari Capital, and  new investor T-Hub Foundation. Kalaari Capital also invested in the 2021 seed funding round. This  Hyderabad-based startup will use the fun to scale up operation, product development, enhancing its  Artificial intelligence system, and Market expansion. 

The startup was founded by Indraneel Gupta, Armaan Kandhari, and Vishal Chandapeta to provide a  platform with customized fitness routines for an individual. The digital platform, Portl Studio uses  Artificial intelligence to provide users with personalized wellness and fitness experiences. The smart  mirror offered by the company comes with a 43-inch 4K Screen with embedded bio-sensors, edge AI  processing with Wi-fi, HD cameras, and Bluetooth connectivity. This helps users to get real-time health monitoring and routines according to their capability.  

Portl is planning to broaden its product range and design stronger technology for users of all fitness  levels. The startup aims to expand its business across India and globally. The company aims to make  health and fitness accessible to everyone regardless of where they are. The startup used advanced AI,  edge AI, and innovative hardware for its technology. The Co-founder of Portl told inc42, that the  startup aims to empower individuals to achieve their wellness goals effectively and easily. The startup  delivers personalized and affordable technology to help users adopt healthier lifestyles.  

The co-founder of Bharat Innovation Fund, Ashwin Raguraman showed their excitement in this  investment. The investors believe that Port’s home fitness segment with high-quality trainers and  personalized training routines has the potential to become the second mirror and third screen in  everyone’s house in the near future. The startup will use the fund to enhance product development  and expand in the market. The Portl Studio is like a Smart Home Gym with an in-built Personal Trainer.  Supports multiple users on a single device with real-time form correction. 

Conclusion: 

Portl is a digital fitness and wellness startup that secured $3 million in a funding round led by the  Bharat Innovation Fund. The round also saw participation from other existing investors, Kalaari Capital, and new investor T-Hub Foundation. The startup was founded to provide a platform with customized  fitness routinesfor an individual. The digital platform, Portl Studio uses Artificial intelligence to provide  users with personalized wellness and fitness experiences. The startup aims to make health and fitness 

accessible to everyone and expand its business globally. The startup used advanced AI, edge AI, and  innovative hardware for its technology. The smart mirror offered by the company comes with a 43- inch 4K Screen with embedded bio-sensors, edge AI processing with Wi-fi, HD cameras, and Bluetooth connectivity. This helps users to get real-time health monitoring and routines according to their  capability. The investment will support the startup’s growth plans and further development of its  innovative fitness solutions.