Centricity has raised ₹280 crore (approximately $30 million) in its Series A funding round. SMBC Asia Rising Fund led the investment round. Some of the existing investors were also part of the team in the round, including Lightspeed India Partners, Burman Family Office, RAAY Investments, Stride Venture, and InnoVen Capital.

Capital utilization and expansion of advisory teams

The fresh capital infusion marks a significant milestone in the evolution of Centricity. The Series A fundraising round occurred after the company managed to raise $4 million in 2022 and $18 million in 2024. It hopes to gain more strength in its local markets as well as international territories through the latest fundraising.

In its international business plans, it has considered its expansion in GIFT City and Dubai International Financial Centre (DIFC). The funds raised will be utilized in several strategic initiatives of the round. Centricity aims to improve its core technology platform while expanding its distribution reach and deepening its practice areas in private wealth management and Non-Resident Indian (NRI).

Centricity is building its business through staff expansion, particularly senior advice roles to serve its growth across markets. The firm aims to recruit over 50 private bankers in India to cater to the domestic clientele. The firm plans to hire 35 to 40 NRI bankers to provide cross-border wealth solutions to international clients.

Centricity was established in 2022. Centricity provides an integrated wealth management platform for Independent Financial Advisors (IFAs), family offices, and high-net-worth individuals. 

The company is organized into 3 primary business segments: One Digital, Invictus Private Wealth, and Centricity Global Private Client. The platform provides various financial products across these divisions, including mutual funds, insurance, corporate bonds, Portfolio Management Services (PMS), Alternative Investment Funds (AIFs), and various other investment products across different countries.

Financial performance

Centricity has established a distinct niche in the wealth management space. Its total assets under management (AUM) currently exceed ₹15,000 crore. Its partnership network consists of over 20,000 service partners and 1 lakh investors in various parts of the globe. Centricity offers custom-made advice to over 250 family offices. This company assigns these tasks to its workforce of over 800 people.

As per Centricity, the company’s revenue will touch the ₹150 crore mark in FY27. Its financials have been impressive for the past few years. The operating revenue was ₹61.26 crore in FY25. The net loss was ₹31.72 crore in FY25. The operating revenue was ₹19.02 crore in FY24. The net loss was ₹9.31 crore in FY24. Available data does not allow estimation of operational metrics for FY26.

Conclusion

The SMBC Asia Rising Fund’s Series A round worth ₹280 crore reflects ongoing investor demand for tech-enabled wealth management products for advisors, family offices, and high-net-worth individuals. Centricity is currently strengthening its technology architecture, hiring private and NRI bankers, and driving growth in overseas markets through GIFT City and DIFC, with continued backing from clients such as Lightspeed India Partners and Burman Family Office.

Indian wealthtech’s capital investment continues on track for 2026, while Centricity hopes to build on these investments to grow its AUM base to ₹15,000 crore and drive revenue of above ₹150 crore by FY27.