At Scoopearth.in, we understand that transparency and trust are the cornerstones of responsible digital journalism. As a platform that showcases inspiring stories from startups, entrepreneurs, changemakers, and emerging business ecosystems, we are deeply committed to maintaining full transparency about our ownership structure and sources of funding.

This Ownership and Funding Policy outlines how Scoopearth is structured, financed, and operated. We believe that our audience deserves to know who owns us, how we are funded, and how we ensure editorial independence regardless of commercial interests.

1. About Scoopearth.in

Scoopearth.in is a digital media platform launched with the mission to spotlight stories of innovation, entrepreneurship, startup journeys, technology trends, and business transformation across India and beyond. Our content is designed to inform, inspire, and empower individuals, businesses, and communities.

We publish:

• Startup profiles
• Founder interviews
• Business and tech insights
• Funding and policy updates
• Opinion articles
• Sponsored features and partner content

Our editorial philosophy is grounded in integrity, relevance, and impact.

2. Ownership Structure

Scoopearth.in is wholly owned and operated by “Freshersnews“

There are no external shareholders, venture capitalists, or institutional investors currently funding or owning Scoopearth.in. This ownership structure allows us to maintain editorial freedom, flexibility, and long-term focus.

3. Management and Governance

Scoopearth is managed by a team of editors, writers, digital marketers, content strategists, and tech developers. Our internal leadership team oversees:

• Editorial standards
• Revenue management
• Business partnerships
• Content integrity

All major editorial and business decisions are made under the direct supervision of Scoopearth Team, ensuring a unified vision and accountability.

We operate with:

• A flat hierarchy for fast decision-making
• Clear ethical and editorial guidelines
• Regular audits of content performance and partner collaborations

4. Editorial Independence

While we do engage in content collaborations and brand partnerships, editorial decisions remain fully independent of commercial influence. We do not allow sponsors, advertisers, or contributors to dictate our editorial choices.

Our editorial team operates under strict guidelines that promote:

• Fairness and balance
• Accuracy and fact-checking
• Transparency in disclosures
• Avoidance of conflicts of interest

We clearly label sponsored posts, partner content, and advertorials to distinguish them from independent editorial work.

5. Revenue and Funding Sources

Scoopearth.in is funded through a diversified revenue model, which includes:

a) Sponsored Content and Brand Collaborations

• We partner with startups, corporates, and agencies to publish branded stories, interviews, and feature articles.
• All sponsored content is marked with appropriate disclaimers such as “Sponsored Post” or “Partner Feature”.

b) Advertising Revenue

• Display ads and programmatic advertising placed on the website generate revenue based on impressions and engagement.
• We do not allow pop-up ads, misleading banners, or intrusive formats.

c) Affiliate Marketing

• We may use affiliate links to recommend tools, platforms, books, or products.
• These links may earn us a commission if a user purchases through them, but such links are only used when relevant and helpful to readers.

d) Event Sponsorships and Collaborations

• We collaborate with partners for webinars, podcasts, online events, and entrepreneurship bootcamps.
• Sponsors are acknowledged transparently in event promotion.

e) Self-Funding

• A substantial part of the operations has been self-financed by the founder, Niraj Kumar, without seeking equity investment.

6. Use of Funds

Revenue generated through Scoopearth.in is reinvested to:

• Improve content quality and coverage
• Hire skilled editorial and technical talent
• Upgrade website infrastructure and UX
• Promote verified startup stories
• Launch new initiatives (podcasts, video content, founder spotlights)

We ensure that funds are not used to compromise editorial judgment, push propaganda, or favor select entities without transparent disclosures.

7. Partnerships and Collaborations

We collaborate with:

• Startups and founders
• Incubators, accelerators, and co-working spaces
• Government initiatives like Startup India, MeitY, etc.
• Educational institutions and B-schools
• Digital agencies and PR teams

All partnerships are built on mutual benefit and transparent content goals. Any compensation, barter, or exchange of value is clearly disclosed in related content.

We do not enter into partnerships that:

• Demand removal of critical or factual content
• Influence the tone or opinion of our writers
• Involve misinformation or false advertising

8. Contributor and Guest Content

We welcome contributions from guest writers, founders, investors, students, and professionals. However:

• All contributors must disclose affiliations or vested interests
• Submitted content is reviewed and fact-checked before publication
• Promotional articles are labeled accordingly

We do not charge for publishing educational or thought-leadership content. However, for sponsored visibility or promotional posts, editorial fees may apply, and are always transparently mentioned.

9. Avoiding Conflicts of Interest

We take active steps to avoid real or perceived conflicts of interest by:

• Separating editorial and commercial teams
• Not allowing contributors to review their own companies or clients without disclosure
• Not offering guaranteed coverage in return for payment or advertising
• Not publishing ghostwritten content without credit

Internal team members are required to:

• Disclose external relationships or freelance work
• Avoid coverage of entities where a conflict exists
• Maintain transparency in interviews and reporting

10. Transparency in Public Communications

Our social media, newsletter, and press releases:

• Reflect the same transparency as our on-site content
• Include clear CTAs when a post is sponsored
• Avoid sensationalism, misinformation, or misleading headlines

We actively respond to reader feedback and correct errors if they are pointed out through info@staging.scoopearth.in.

11. Legal and Ethical Compliance

Scoopearth.in complies with:

• Indian IT and media laws
• Advertising Standards Council of India (ASCI) regulations
• Press Council of India guidelines
• GDPR and Indian data protection rules

We do not promote:

• Political propaganda
• Hate speech or discrimination
• False financial or investment claims

All content is vetted under our [Fact-Checking Policy], [Ethics Policy], and [Corrections Policy].

12. How Readers Can Engage or Support Us

We believe in community-driven growth. Readers and well-wishers can:

• Contribute articles
• Sponsor content that aligns with our vision
• Share our stories to amplify founders and startups
• Provide feedback, corrections, or ideas
• Donate or partner in editorial projects (coming soon)

We invite readers to support responsible digital media and help us stay true to our mission.

13. Updates and Revisions to the Policy

This Ownership and Funding Policy is reviewed every 6–12 months. We update it to reflect:

• Changes in ownership or structure
• New funding sources or revenue models
• Reader feedback and editorial evaluations

All major updates will be posted publicly with an “Effective Date.”

14. Final Statement

Scoopearth.in exists to celebrate entrepreneurship, showcase startup journeys, and build a knowledge ecosystem rooted in transparency and integrity. We understand that our ownership and funding shape how we are perceived — and we welcome scrutiny, questions, and feedback.

Our editorial vision remains clear: To inform, inspire, and empower with honesty.

For queries, suggestions, or clarifications related to ownership or funding:
📧 Email: info@staging.scoopearth.in
🌐 Website: staging.scoopearth.in